Visual Design



Script writing

Motion design


Art and Creative Direction


Video / Motion Design

Corporate film for SATCOM provider

Multi-purpose company video for Median Digital – ASEAN SATCOM provider from Malaysia
To showcase product sophistication in the company video within a tight timeframe

Median Digital – ASEAN pioneer in SATCOM solutions, encompassing infrastructures. They are a prominent satellite broadband infrastructure provider, leveraging affordable high-speed internet access to remote areas. For a mid-sized company launching a new product, a corporate video must achieve three key goals: a clear value proposition, broad appeal for customers, partners, and investors, and quick production.

A robust story arc as the cornerstone for strong visual storytelling
The key to efficient video production, without resorting to another compilation of stock footage, was identifying the right visual metaphors for our core message points: 1. The primary concern with 5G is capacity, not speed. 2. Rural areas are the most affected. Once we established a method to represent these visually, the subsequent steps were straightforward: finalize the script, gather footage that aligns with both the narrative and the video's overall visual aesthetic, apply VFX, and modify the custom 3D models we were using, primarily satellites.
Key Visuals

Key Visual Concepts

Low capacity is represented by pixelated and 'unloaded' areas, providing a clear and universally understandable visual cue for anyone familiar with internet usage.

This versatile approach was incorporated into multiple scenes, ensuring visual consistency throughout the video.

Typography plays a huge role here too: seamlessly embedded into the 3d space, it moves and lives along with the objects in the scene, creating an immersive experience for the viewer.

We employ a well-proven technique of switching the camera from macro shots to large-scale views and back again to maintain narrative dynamics and guide the viewer's attention. Focusing on the individuals affected by the issues Median Digital addresses, specifically children in rural areas, helps us establish rapport with the viewer.

Producing a video tailored to a specific region requires us to emphasize details pertinent to that target audience while omitting extraneous elements.

So we're showing locations and brands recognizable to individuals in South-East Asia, prioritizing their lived experiences over those of Europeans and others.

Infographic shots seamlessly integrate all the numbers as part of the overall narrative.

Custom 3d motion graphics to showcase Median Digital satellites to be launched.

The satellite coverage they aim for is expansive, beginning with Malaysia and Indonesia but with the potential to span the globe, and they have a robust strategy and tactical plan in place. A mere stock video won't do for this narrative. So we're illustrating how Median Digital will introduce new regions to the 5G world in a bespoke manner.


3DSMax + Adobe AfterEffects + Adobe Illustrator


Motion Design: Ivan Nesterov

Voiceover: Jonathan Coleman

Art Direction: Tatiana Roshal

Create Direction and Script: Tatiana Stepanova


Working progress sneak peek

The process can appear messy and non-linear. It requires an experienced and diverse team to find such an intelligent solution and implement it beautifully.
This corporate film serves as a versatile and powerful brand asset. It delivers the company's purpose and strategy, along with core details. Can be used both for broadcasting and as a primary explainer during meetings.